Ferry Cake Consultancy is founded by Michelle Beer, a MSc. e-Commerce (Business) graduate.
With a passion for digital transformation, her love for the beautiful Welsh coastal village of Ferryside and divine cakes - Ferry Cake Consultancy was formed.
Michelle graduated from Law school in 2001 with postgraduate legal studies, however, preferring a career in Business rather than Law, she went on to develop her business and marketing skills with a Business degree and achieving professional development in e-Marketing with the Chartered Institute of Marketing (UK).
In 2009, she successfully led on and completed an 18 months "Digital Marketing Knowledge Transfer Partnership" project between an educational establishment and a growing manufacturing/retail business Burns Pet Nutrition. Knowledge gained was shared with MBA Business students.
With a keen interest in new technology and ICT, her passion lies in using tech, research and developing the best solutions and strategies to meet different sectors and projects needs.